Discovering the real value of architecture.
UK
What we did:
Marketing Strategy, Brand Exposure, Content Marketing, PR
Corstorphine & Wright is an AJ100 top 25 architectural practice with 10 regional studios throughout the UK, employing in excess of 190 people nationwide and operating across a wide range of sectors including residential, industrial, bluelight, commercial, education, retail and leisure.
Corstorphine & Wright places great emphasis on combining exceptional design skills with business sense, working with clients to drive greater value in their projects and maximising return on investment.
We were approached to develop a marketing and PR strategy to reflect the practices expertise and the emphasis it places on value-added project delivering, with the goal of increasing visibility of Corstorphine & Wright’s sector reach and high-level projects.
We began by developing a strategic plan which focused on shared content for increased brand and services exposure, followed by the roll out of PR-led activity to look inside practice on the people behind the projects, as well as project focus initiatives.
The plan front-loaded a campaign of high-impact brand exposure to mass markets for an intensive hit of Corstorphine & Wright, the intention was to get noticed, and it worked!
Selected Works
BIM AcademyPioneering processes to deliver the ambitious vision of a new world
Women in BIMA global network of female professionals within the AEC industry
The Golden Thread ReportA global network of female professionals within the AEC industry
GliderPowering a data-driven future
Inspire SummitInspirational and passionate people leading cultural transformative change
FuturebuildInfluential built environment event for opinion-shapers and decision-makers
Westminster Business CouncilLondon’s premier business connections network
CadventureMaking design ideas a reality since 1989
Anat Soudry ArchitectUrban design and regeneration in New York
Digital Node [website and digital development]Powering people and technology to deliver better collaboration and communication
VAKOTA ArchitectureDesign without limits
New York Build ExpoPR and content curation for the leading construction and design show for New York
David Miller ArchitectsMore than just an architecture practice
MIPIM LadiesBelieve in the power of connections
Westminster Business Council Awards 2019A celebration of remarkable business leaders
London Build ExpoPR and content curation for the largest construction show for London
Digital NodeStepping into a global BIM community
buildingSMART InternationalThe global benchmark for openBIM training
BIM Show LivePromoting the best BIM show on the planet
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